Cold email software · 16th of 35 · 2026
Apollo.io pricing and review
apollo.io · All-in-one sales platform · Visit site ↗
- Deliverability28/40
- Workflow15/30
- API & AI15/15
- Buying terms15/15
Why it ranks here
Cold email software that sells inboxes inside the tool. One account covers AI writing and a lead database. Deliverability: automatic SPF/DKIM/DMARC and inbox placement tests. It has a public API and an official MCP server for automation.
Key features
- Ongoing warm-up in the price
- A public API
- AI writing
- Inbox placement tests
- Inboxes for sale inside the tool
Best for
Teams that want to buy inboxes and run campaigns in the same account.
Pricing
- Cheapest plan
- $59/mo
Monthly billing. Pricing page ↗ · checked Oct 31, 2026
Scorecard
| DeliverabilityBuilt-in protection for sender reputation, and inboxes you can buy in the same account. | 28/40 | ||
|---|---|---|---|
| WorkflowWhat you can do in one product: replies, AI, leads, clients. | 15/30 | ||
| API and AI agentsAutomation from code or an AI assistant. | 15/15 | ||
| Buying termsHow much you risk before you know it works. | 15/15 | ||
| Total | 73/100 | 12 of 16 conditions checked |
The evidence
Every condition, what the vendor's own site says, and where.
| Deliverability | |||
|---|---|---|---|
Ongoing warm-up included in the priceConfirmedApollo plans include automated warm-up, email verification, bounce protection, and deliverability monitoring, so you don't need separate subscriptions for each. | source ↗ | 9/9 | |
Inbox placement or spam testsConfirmedInbox placement and blacklist monitoring to pro-actively catch issues | source ↗ | 7/7 | |
Sells inboxes inside the productConfirmedBuy dedicated sending domains and mailboxes directly in Apollo | source ↗ | 7/7 | |
| Dedicated IP optionNot found on site | 0/5 | ||
Automatic SPF, DKIM and DMARC setupConfirmedBuy dedicated sending domains and mailboxes directly in Apollo, with SPF, DKIM, and DMARC configured automatically. | source ↗ | 5/5 | |
| Replacement of burned inboxes or domainsNot found on site | 0/4 | ||
| Pre-warmed inboxesNot found on site | 0/3 | ||
| Workflow | |||
| Unified inbox for repliesNot found on site | 0/8 | ||
AI writing or AI reply handlingConfirmedAgents learn your business, then research accounts, prioritize leads, write outreach, and book meetings. | source ↗ | 8/8 | |
Built-in lead databaseConfirmedAccess 240M contacts & 30M companies | source ↗ | 7/7 | |
| Multi-client workspaces or white-labelNot found on site | 0/7 | ||
| API and AI agents | |||
Public APIConfirmedAPI access is available on Custom plans | source ↗ | 9/9 | |
Official MCP serverConfirmedYou can connect directly using Apollo's standalone MCP server... https://mcp.apollo.io/mcp | source ↗ | 6/6 | |
| Buying terms | |||
Prices published on the siteConfirmedFree — Exploring Apollo or very light usage. Good for founders and early-stage teams. | source ↗ | 5/5 | |
Free plan, free trial or money-back guaranteeConfirmedSign up for free ... No credit card required | source ↗ | 6/6 | |
Monthly billing availableConfirmedMonthly billing — Pay month-to-month, cancel anytime. | source ↗ | 4/4 | |
Alternatives to Apollo.io
Where we checked
- www.apollo.io/pricing
- www.apollo.io/product/email-deliverability
- www.apollo.io/
- www.apollo.io/product/mcp
Only the vendor's own public pages. We do not use third-party reviews or ratings. Something wrong? Send a correction.
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